Case Study · Insurance Renewals

3.1x renewal rate.
At just ₹8 per call.

How a Kochi-based motor insurance brokerage automated policy renewal reminders and increased retention without expanding their BPO team.

3.1x
Increase in renewal conversion
₹8
Average cost per connected call
10,000+
Automated reminders sent monthly

The Challenge

An insurance brokerage was losing existing customers to competitors because their human agents couldn't call everyone 30 days prior to policy expiry. SMS and email reminders had a mere 3% click-through rate, leading to severe portfolio leakage.

The Swaram Solution

Integrated with their Zoho CRM, Swaram now automatically calls policyholders exactly 30, 15, and 3 days before their motor insurance expires.

Swaram AI: "Hello, this is calling from [Broker]. Your Hyundai i20 insurance expires next week. Do you want to renew it with the same coverage for ₹12,000?"
Customer: "Yes, send me the link."
Swaram AI: "Great, I have sent the Razorpay link to your WhatsApp. Please let me know once you have paid so I can issue the policy document."

For customers demanding discounts or policy changes, Swaram smoothly transfers the call to a specialized human retention agent, ensuring high-value cases are never lost.

The Results

The brokerage achieved 100% account coverage for renewals at a fraction of their previous BPO cost, driving up retention and customer lifetime value.

Automate your policy renewals

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